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Healthcare marketing is crucial for building an emotional, trust-based connection with patients. While many professionals have mastered the art of patient outreach, it can be difficult to know where to start. To provide you with some inspiration for your next campaign, we curated a list of examples of healthcare marketing done right across some of today’s most popular digital and social media marketing channels.
Career coaches share the tips they give professionals for adding value and feeling valued at work. Use these strategies to perform better, boost your confidence, and grow your career.
Margarita David, DNP, RN, PCCN, caught up with Rebecca De León, BSN, RN, CRMP, to talk about her transition from nursing to working in risk management and what effect this change has had on her career.
Morale is a crucial component of the modern workforce -- and, unfortunately, it's in seriously short supply. Without it, employees spiral into disinterest, or even outright conflict. In this guide, we'll delve into what exactly team morale is, why it's important, and steps you can take to increase engagement in your employees.
We'll walk you through the process of writing a resume from scratch, starting with how to format and organize the content and then going into the kinds of information you should include in each section.
Don't let a lack of awareness keep you from securing the protection you might need. Learn more about what professional liability insurance is, why it's so important for certain independent contractors, and which factors you should consider as you select the right insurance carrier.
If you’re starting your own business, one of the very first steps you should take is to create a business plan. In this article, we’ll dig into what business plans are and how to use them effectively. We’ll also share insights from a PT business owner who started her own concierge practice in New York City.
This story portrays the real-life experience of an anonymous certified registered nurse anesthetist (CRNA), interviewed by a writer.
We’ll explain how you can use the “SMART” framework to set goals for your own business. We’ve also provided you with examples of different types of goals to help get you started and give you a little inspiration.
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